Beijing time on April 26 morning message, suo Ni announces in Japanese mainland the market rolls out Music Unlimited to shed media music to serve by this year December. This service can offer 15 million song, 16 countries and area had been faced to roll out before this.
Business conformity
Suo Ni says, the user needs every months to pay fixed fee only, can listen to music indefinitely, and supportive shift device and sport plane. Suonixi hopes this action of have the aid of is contractible the difference with malic ITunes, latter rolled out music to download a service in Japan 2005.
Music Unlimited is in this one whole world of market of the 2nd old music be late, the test of one final examination that will make Suo Ni new CEO make the same score Jing Yifu. Smooth Jing Yifu is trying hard to give Suonila successive the lair of 4 years of deficit, intended conformity the soft hardware business of this company.
12 volt adaptorGao Cheng is stationed in Tokyo the best selling canon ef 15mm analyst Takashi Watanabe to say: "Lack cooperates to bring about what online recreation serves Suo Ni probably to defer between each branches. Suo Ni is changing this one current situation hard. " but the issue date that Suo Ni's spokesman refuses to divulge Music Ulimited is in Japan. Be in up to the money March 2011 inside year, musical department has become Suonidi origin of 2 big business gain, be next to financial service department.
Takashi Watanabe expresses, suo Ni is in early made a plan 2009, the network service such as hope general game, music, books and film and hardware equipment are integrated, attract an user with this. He says: "Music will become the key that Suo Ni revitalizes. The times that relies on outstanding product to be able to show itself only has ended, still must be inside the system integrated and outstanding platform. Still must be inside the system integrated and outstanding platform..
Announced to revive on April 12 when the plan, smooth Jing Yifu did not label recreational business principal d free brooch pins evelopment target. Analyst Yoshiharu Izumi says Magendatong: "Specific arrive how the development that business of content of have the aid of drives electronic business, suo Ni's explanation is not quite clear. Suo Ni's explanation is not quite clear..
Develop course
ata pciSuo Ni rolled out a name to be the network music of Qriocity to serve in England and Ireland in December 2010, hind in August 2011 more the name is Music Unlimited, go to content augment 15 million song, the part comes from Suo Ni's subordinate music department, include Jackson of Michael Er · (Buddhist nun of Michael Jackson) , benefit spy · Houston (Whitney Houston) and Bruce · Si Pulin silk low (the music of the famous singer such as Bruce Springsteen) , still a few come from round-the-world disc and China accept disc.
Plane of sport of player of Walkman of the Bravia TV that has online function, part, PlayStation, PC and Android mobile phone are OK use Music Unlimited. After will support computer of Suo Ni Tablets and other Android flat last year in October, this service expanded again this year in March in PlayStation Vita.
photograph comparing, ITunes user can pass PC or portable apparatus is bought and memory music, although cannot get online, can listen as before.
Suo Ni will not have the Walkman player of online function to roll out download to serve in the light of the part last year in December, the month faced Android user to roll out similar service again on. But the user gross that Suo Ni rejects to divulge this service is current.
Japanese market
12 volt adaptorBefore Music Unlimited lands Japan, the Japanese customer that wants to buy Suo Ni song can the other service such as ITunes the best selling memory card digital cameras of have the aid of, this means Suo Ni to must share income with other company.
Be in up to the money by March 2011 inside year, income of product of music of Suo Ni whole world is 458 billion yen (add up to) of 5.6 billion dollar about, gao C memory laptop toshiba heng's Takashi Watanabe estimates, make an appointment with half the number to come from network sale among them, there is 70% to come from ITunes again in network sale.
According to estimation of association of Japanese record trade, the dimensions last year reachs Japanese music market 353.8 billion yen, download service contributed 72 billion yen.
The apple rolled out IPod music player 2011, ITunes music store was rolled out 2003 after. The trend that customer changes a network to the service by CD makes this the company is benefited, and as a result of as close as ITunes conformity, IPod, IPhone and IPad also from which benefit.
Takashi Watanabe thinks, suo Ni popularizes musical business to may constitute pressure to the apple in a large-scale, force its to change the price structure of ITunes even, for content possessory offer higher income to be divided into. Suo Ni expresses, before facing new market to roll out Music Unlimited, must want as possess the most popular memory laptop toshiba ory as content pertinent question to launch a negotiation.
Competitive patte t mobile prepaid cards rn
The song gross of Music Unlimited under ITunes, latter achieves 20 million, headquarters is located in London shed Spotify of media music provider to also have 16 million song. ITunes every song collects fees 0.99 to 1.29 dollars, spotify collects fees every months 5 to 10 dollars, and every months of basic formula is Music Unlimited 3.99 dollars, advanced formula is 9.99 dollars. Marched last year in July the Spotify of American market has about 2 million user at present.
Gu Ge (small gain) also hope to challenge an apple in network music market. This company will roll out a service last year in November, allow an user online memory is maximum 20 thousand music, transmit a variety of equ the best selling t mobile prepaid cards ipment through shedding media. Gu Ge had built cooperation with 1000 record company, can offer 13 million song.
Study company Gartner accordin the most popular scooby costume g to American market calculate, share of global smartphone market was Suo Ni last year 4.2% , the apple is 18.9% , samSung (small gain) for 18.5% .
Make the same score Jing Yifu to will announce this year in September, network of Suo Ni entertainment will allow an user to get all software content of Suo Ni, include music. But Suo Ni's content serves not as comprehensive as hardware product conformity: Electronic book cannot compatible new platform, video Unlimited also cannot be used on PlayStation sport plane, game content of Suo Ni fails likewise product of compatible and all Suo Ni. (Book Yu)
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