Metro interface is becoming the main feature of user interface of Microsoft new generationGuide language: Foreign media is written today civil say, although Microsoft product all the time since " useful bos looks " , but to get used to tendency of the market, this company or devoted and many natural resources developed Metro interface, obtained extensive reputably. But whether hold to this one practice, just be the real test that Microsoft faces.
It is article full text below:
Development receives block
2010, bell of tall favour · (Jon Bell) or frog are designed (a of agency of Frog Design) Xi Yatu interactive stylist, the apple is inchoate the rice yellow crust of mark sex computer with respect to out the literary work of this company. Like a lot of colleagues, he at that time Steve Qiaobusi (Steve Jobs) regards God as. Although have a lot of IPhone and MacBook, but he does not buy Windows PC however.
Nevertheless, november 2010, in curiosity drive below, he studies an embarking Microsoft on a special trip to bazaar (small gain) brand-new the SamSung of Windows Phone system (small gain) mobile phone. Extraordinary of this mobile phone: Dimension the rectangle of each different is lifelike on the interface, the switch between application is very fluent also. "The one Jing in my heart, the sort of feeling is inexpressible. " Bell says. His handle machine is redemptive, in a few minutes, sent a short message to the friend that works in Microsoft, whether is the person enrolled over there the inquiry. In January 2011, bell of 33 years old became the design of Windows Phone to be in charge of, the work in the same placing that this makes him is amazed unceasingly. "Their consistent reaction is, ' they did not make fun of at all, fasten wishful thinking. ' " he is recollected.
Come a few years, microsoft changes Er resembling shellfish in effort all the time such perso most popular selling brooch pins n. From at the beginning, bill Gates (Bill Gates) is oriented concept with the technology Yu Wei of deep implant root is soft, the apple still is in designedly " I ' M A Mac/I ' M A PC " the satirize in advertiseme most popular selling t mobile prepaid cards nt this plants old rival " useful bos looks " style. Microsoft earnestly requires the energy with new infuse: As the rise of IPad, consumer begins to abandon jotter, the consumptive software business that brings about Microsoft faces resistance. Up to 5 quarters December 2011 in, windows business income has 4 quarters to did not amount to the market to anticipate.
12 volt adaptorBe in current the most popular mobile domain, the situation is more bad. Study the data of company Gartner according to American market, window Phone lags behind at malic IOS and Gu Ge Android not only in the portion of American market, return even not as good as little-known SamSung Bada.
Mode changes
IT industry has turned a consumer into the industry of drive, no matter be to gain the market, mere st free memory card digital cameras ill to live, the product must make great efforts on exterior, with period attract consumer to glance more. The dimensions that Microsoft will designed a group 5 years in the past enlarged one times, reach 600 people. Returned 2008 from be able to bear or endure the gram is dug came Aerbaitete Shamu (Albert Shum) the most popular scooby costume holds the position of Windows Phone to design chief inspector.
Microsoft still pondered over a product to develop pattern afresh. Microsoft is presiding stylist Steve Kani bandit (Steve Kaneko) says, engineer and tall canal to stylist demise more influence. They formed small group, and with " the enemy that is excellent design democratically " to direct, exchange a group regularly, so that originality is current. "Compare with the photograph 5 years ago, change is very very big, acuteness. the best selling canon ef 15mm " small gain of Forrester(of firm of American market research) Research analyst Sala Luteman Aipusi (Sarah Rotman Epps) says, "They realize the design is the very core that the user experiences. "They realize the design is the very core that the user experiences..
Microsoft collect designs the talent's determination to be able to reflect centrally on Metro body, this is what with Microsoft the product interacts one kind is brand-new means, include PC not only, still cover a mobile phone. This one design got Swiss font graph is artistic, and the influence of the airport and guidepost style. Although product of a lot of software does his utmost to reproduce real world in digital world -- for example the means turning over a page that malic IBook uses -- but Metro used however " copy is realistic " (the style of Faux Realism) : The interface can present all sorts of color diamonds, use at showing weather and Facebook are updated to wait for real time information, feel, can become Quan Bing application. A lot of Microsoft held to tens of year design an element to be abandoned: Without frame, without the desktop, without pull-down menu, also did not shut a sequence that " × " .
Microsoft is being popularized mainstream platform stage by stage in recent years. Entered Windows Phone 2010, replaced traditional Xbox interface again 2011. Some earlier this month moment, the issuance of Lumia 900 mobile phone enrages its person the hei the most popular memory laptop toshiba ght that turned without precedent in history again. This year the autumn, the issuance of Windows 8 still will popularize this one interface in the screen of PC and flat computer. Microsoft industry designs manager Young Kim to the most popular memory card digital cameras express, hardware product of future also will draw lessons from a few elements from inside Metro, include to issue generation Xbox. In NewDealDesign of firm of san Francisco design presiding stylist adds Di Amite (Gadi Amit) looks, metro is Microsoft up to now optim the best selling scooby costume al design. "Pure from the point of design angle, surmounted an apple really. " he says.
Just meet meantime
Microsoft just meets probably to the promotion of Metro meantime. Element of wh some of which has tried in Zune actually, this music player although the market is resonant not beautiful, but get recognition fully however, obtained even 2010 " international is outstanding design gold prize " (International Design Excellence Gold Award) . Occupy Amite to divulge, when Zune 2006 year when be born, everybody defies new originality, just go after IPod blindly. But time passes and the situation has changed, the apple has reduced street chance, your a lot of users produced aesthetic exhaustion.
But " Microsoft lockstep " the idea is already confirmed, want a change, need time. Be opposite not only consumer is such, professional stylist is not exceptional also. "The design of Microsoft was not in the student's brain hold too high position. " chief inspector of project of Stanford university design Bill Boneite (Bill Burnett) says. He thinks, metro makes clear " Microsoft grasped a point " , but he also complements, the student still thinks " Microsoft is a set company, there are any Microsoft products in their life. There are any Microsoft products in their life..
Luo Ersi of · of mark of frog design CEO pauses (Mark Rolston) thinks, because undertook to traditional interface very big overturn, metro may make a few users and software developer feel unwell. "Microsoft was manacled by the aesthetic concept of themselves it seems that. " he says. To maintain the consistency that the user experiences, the nimbleness of the person that Metro gives application development under IOS, unite software style with this. "This resembles is rustic music, " Luoersidu says, make a bit adjust be not completely with respect to meeting eye.
The real test of Microsoft depends on whether hold to this kind of change. To develop Zune, microsoft wait for company recruit from MTV stylist. But when this product development encounters block hind, this branch by one divides into two, employee also is gone to by billabong other department. Microsoft established a confidential atelier in Xi Yatu downtown, inchoate flat computer is born hereat. But 2010, microsoft cancelled this project however, disbanded atelier. Luoersidu expresses, the may not when Microsoft answers a setback always can handy. "If the market says, ' hey, we like new design, but need a few changes. ' they can continue to deepen, still redesign? " (book Yu)
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