Microsoft invests Ba Nuo bookshop to aid turn shift and content business

Guide language: Print article says American media today, microsoft week announces the digi free brooch pins tal reader of Xiang Banuo bookshop and college bookstore business invest 300 million dollar, obtain Ba Nuo bookshop the 17.6% share of this business. Manage ready money of some 60 billion dollar at Microsoft relatively, number of this one investment is not very great, but will in shift and content business two respects bring a help to Microsoft. furniture light

It is article full text below:

Will look from the first, this trades to obtain help Microsoft content. So far, microsoft still fails to roll out the service of ITunes of apple of a compare. Pass ITunes, the apple provided substantial content library. This enhanced the appeal of malic product on one hand, also make the apple can gain income from inside content sale on the other hand. As this trading one part, microsoft and Ba Nuo bookshop roll out collaboration reader of a Nook to apply, electronic book, magazine and paper are provided on Windows equipment, and the battalion that Microsoft will share relevant content to sell closes.

modern dining chairs

Consumer is using all sorts of equipment increasingly to obtain content, for example computer of mobile phone, flat and desktop computer. Because of this Forrester analyst Zhanmusi Maikuiwei (James McQuivey) expresses, microsoft needs to go to media conformity in Windows platform equipment, retain competition ability thereby. Microsoft needs to provide the co scooby costume ntent that Ba Nuo bookshop has not just, but the collaboration with Ba Nuo bookshop is the first pace.

On the other hand, although Nook reader uses system of Gu the most popular scooby costume Ge Android at present, but future adopts Microsoft platform likely also. According to the data of Strategy Analytics, the four seasons was spent last year, microsoft is only in the portion of market of global flat computer 1.5% , under apple and Android 58% with 39% . Microsoft is most popular selling brooch pins done very well in respect of desktop computer and jotter software sale, but at present the point of growth of the industry depends on smartphone and flat computer.

most popular selling canon ef 15mm

Because thoroughly palm dominated each fields of the product, the apple scored huge success the best selling brooch pins in mobile market. The apple designs the soft hardware that reachs development product not only, s t mobile prepaid ca most popular selling memory laptop toshiba rds till controlled content to release. Gu Ge also the business pattern with similar phase in, announced to buy Motolora last year (small gain) mobile. As a result of YouTube hot, gu Ge also owns powerful content business. In addition, yamaxun (small gain) also popularized flat computer Kindle Fire through electronic book and content of other digital media.

Microsoft is own the sale status before this behaves hardware product differ. Xbox sport lead plane is a successful product. But in mobile phone and musical player domain, microsoft fails frequently, the Kin mobile phone that rolls out before this and Zune player all were not welcomed extensively. Nevertheless, microsoft invites posture of mobile market submissively impossibly apple and Gu Ge, because of this company and this Nuojiya (small gain) spread out collaboration with respect to Windows Phone smartphone. The collaboration with Ba Nuo bookshop is similar attempt when Microsoft undertakes in flat computer market.

Be in with Nuojiya smartphone market is similar, ba Nuo bookshop also is in adverse competitive position in flat computer market. After cooperating with Microsoft, ba Nuo bookshop needs to face apple and Gu Ge this two big competitors. (Dimension gold)