Comment: Apple " soft hard sweep the deck " difficult also

Bing of Zhang Jia of morning paper reporter is concessionary financial analyst (CFA)

It is coincidence only, our newspaper on April 10 with " cold word says when the apple is heated up greatly " for the problem, look to come high to malic share price in one numerous analyst when 1000 dollars, point out " to investor character, the share that makes much apple however may not is good choice, the venture is ambitious at good luck " hind, that day apple (what AAPL) starts a 644 dollars is new tall hind began to trade 10 times continuously the adjustment of day, line of 9 shade in 10 days, before newspaper of 2 quarters money was released 2012 lowest sees 555 dollars, the biggest drop panel height is amounted to 13.8% .

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Neverthe the most popular canon ef 15mm less, the 2012 money that the apple released on April 24 year 2 quarters report, be in however dish before trade period of time pushs malic share price tall 9% . Of course, dish before trading basically is to come loose door participate in, referenced value ratio is inferior. What course to fol the most popular t mobile prepaid cards low of share price of apple of period of time returns future so that see orgnaization investor exceed in malic share price to drop the manner after rebounding.

Money of this 2 quarters signs up for scrutiny, optimist nature can find pile " window " , for instance sale of IPhone mobile phone rises compared to the same period 85% , IPad rises compared to the same peri most popular selling scooby costume od 132% . But at the same time, also can find the data that makes a person anxious more very much, it is IPhone mobile phone likewise, no matter sales volume still is sale photograph parts than first quarter,dr the best selling brooch pins op 5% with 7% ; I - Pad more drop respectively 24% with 28% . Although this has year end holiday to bring about among them,exorbitant, market awaits cardinal number first quarter the wait-and-see mood of New IPad, but apple the sales volume of 2 quarters especially the sales volume of IPad is inferior to what the market forecasts is the fact that does not dispute however strong so.

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Without doubt, IPhone4 and IPad are epoch-making classic, what Qiao Busi of no less than hopes in that way, their redefine smartphone and flat computer category of product of these two electrons. But be tremendous innovation makes the apple also was immersed in " innovation bottleneck " , new IPad and I - Phone4S is thought to sell a site newly finite do not give power, sales volume is inferior to anticipating -- just can have the store of apple of ox party new York like farce so the collective phenomenon that return money appears.

watch casesThe fast growth of malic future, analyst and investor place a hope dot of 3 big breakthroughs: (1) apple TV; (2) China market; (3) software is divided into business. TV this plaything differs with mobile IT terminal after all, whether can the apple repeat the uncertainty with brilliant tremendous presence; As to Chinese market, whether can continue to bring sale increment to the apple, the Chinese ox from corner New IPad people in light of it seems that not hopeful also.

As to say to use a store (the branch that App Store) software sells becomes business, be regarded as an apple by many investor of soft hard sweep the de the best selling t mobile prepaid cards ck " very big a dish of chess " . Indeed, 2011 money year, the apple gains profit through applying a shop to be divided 5.4 billion dollar, absolute amount is not small. But increase latent capacity, still can care.

Money newspaper of the apple announces to have the intelligent terminal of system of IOS of 360 million moving apples at present on the news briefing, among them 2 qu the best selling canon ef 15mm arters sell a 35.1 million stage IPhone and 11.8 million IPad, only photograph of terminal of ordinal computation IOS compares growth to be amounted to than the annulus first quarter 14.98% , but shop of application of the corresponding period is divided into however the immediateness that from first quarter 1.7 billion dollar rises to 2 quarters 1.9 billion dollar, annulus compares amplitude 11.76% , increase an amount under terminal, grow to also do not pass compared to the same period 35% , still be inferior to IPhone and IPad compared to the same period sale grows. This one word can't become the new power that the apple increases apparently, soft hard sweep the deck is done not have so simple.

Current, malic city is filled with rate for 15.96 times, put in A that is so low that have pity on. But those IT tycoons are being compared in US stock photograph already was price having excessive however. In former days tycoon Microsoft, at present city is filled with had not led 11.61 times, once hardware tycoon wears Er (small gain) with HP (small gain) more it is only 8.6 times with 8.62 times. If prospective apple adds fast coast even sluggish g free canon ef 15mm oes up, so its city is filled with rate criterion will forward old man of a few desolate dresses -- of course this still is not the most terrible, in wanting to develop quickly in electronic product once the Nuojiya with already moss-grown now dominate exclusively and bl most popular selling brooch pins ackberry (small gain) , but that hits what fold to drop law!