Whitman: HP needs me " walking on two legs "

HP CEO Whitman (sina science and technology matchs a plan)

　　Guide language: HP needs Whitman can " walking on two legs " -- be full of foresight already, be good at against a rainy day, have executive power again, accord with him " carry out namely the strategy " credo. She will bear at the same time enormous pressure, prove oneself are the exclusive and canon ef 15mm right choice that HP board of directors makes in recent years at the same time.

Whitman of plum case · first with HP (small gain) the capacity of global CEO comes China. She accepted this network reporter on April 18 interview. Face medium, whitman pearl necklace, dangler, collocation of gray suit jacket loves the fascia type of Ma Shisi towel to dress up, regard EBay(as small gain with her) presiding apparitor is visited China when do not have 2 send. But the issue that at present she should face can compare the past any moment are more complex.

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Whitman took up the post of HP in September 2011 presiding apparitor, at that time this in the past the enterprise of science and memory card digital cameras technology the best selling scooby costume on history of United States of the row in 70 old time is in slowly gone. For the professional handler that does not have any technical setting to, this is a paragraph of experience that has test quite.

HP needs Whitman can " walking on two legs " -- be full of foresight already, be good at against a rainy day, have executive power again, accord with him " carry out namely the strategy " credo. She will bear at the same time enormous pressure, prove oneself are the exclusive and right choice that HP board of directors makes in recent years at the same time.

　　 Interview:

　　 Economy watchs a network: The profit margin of this business meets prospective PC to drop continuously, what is the account that retains PC business?

　　 Whitman: I do not agree with your a moment ago viewpoint. Although PC business is not one of product line with HP top profit margin, but also can maintain 5% to the sale return rate of 10% . Reservation PC business can ensure our capital free brooch pins invests redound to maintain in a higher level. Additional, development and reservation PC business can be us the supply of whole product line chain belt comes very great help and urge action, conduce to like equipment of server, storage the most popular brooch pins the supply of these products the development of catenary. In the meantime, PC business is very main also to the brand image of HP. We also are met year answer one year the ground drives innovation to satisfy a client to be opposite ceaselessly the demand of PC product.

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　　 Economy watchs a network: What incorporate PC and printer business section is to consolidate HP is in of the old of PC market position, be still to enter the brand-new market that differs with th the most popular memory laptop toshiba e past?

　　 Whitman: The main consideration that incorporates PC and printer together is those who carry section of these two these two product line, business is amalgamative, more strengthen effectively and client contact with, make our client more convenient cooperate with HP. Additional, for the angle from HP, such incorporating also created a few new baled possibility for us, to the client of company level and government sector client, purchase in theirs in the center, those who purchase PC and printer often is same the branch is same individual even, incorporate PC and printer together the enterprise that can be us better and governmental client service.

　　 Economy watchs a network: Regard the whole world as the biggest IT company, whether is dimensions still the choice of the first strategy of HP?

　　 resealable bagsWhitman: Large scale always is helpful, and had sufficient scale to always can give an enterprise more chances will make investment of more research and development, and invite its sale group have cover a range enoughly. But my current job emphasis is a pure company no longer do more greatly on existing foundation, the client that should be us better however serves, train our in-house group and employee better, make them capable to provide better service for the client.

　　 Economy watchs a network: Ever the experience t the best selling brooch pins hat oppugns your associate with can't run the company with so big HP, how do you look?

　　 Whitman: When I just take up the post of HP CEO, to me the evaluation of the majority is the front, only doubt is a likelihood I do not know company business. But must not forget, EBay is a of HP big client. EBay purchased a lot of products and service from HP, there is the one share that regards HP enterprise as the client among my experience so, this is very helpful to me.

Management resembles HP the company of the company of such dimensions and other dimensions, very important is leader force. Basically have 3 crucial sides, it is the ability that establishs a group above all, without where each person can run so big like HP company alone, mix to the leader of HP so for management, tall canal group is main all the more, in whole in running a group high, we should ensure accredit correct personnel to correct leadership post in right time, and each member that runs a group high should fulfil his obligation with true attitude. the leadership with respect to my individual, my dispute often is good at establishing a group and the way that establishs the group clarity that rise to me is how-to.

　　 Economy watchs a network: If why enlarge gain continuously while is the strategy adjusted?

　　 Whitman: To HP, our strategy is, we should create certain financial capacity for HP, make investment to the development of HP future, so we also are in the efficiency that devotes oneself to to improve HP operation. 12 volt adaptor

We make an on-the-spot investigation and examine us all product line, be aimed at same a market is same perhaps kind of some of demand kind product, designed overmuch product to perhaps have the appearance of redundant product, we should try to correct. Additionally we also are improving the efficiency that supplies chain ceaselessly, also be in the efficiency that promotes oneself origanization construction ceaselessly. Such on one hand what we can pass a few fund is managing the profit that will enrich us, but more important is to want Xiang Huipu's future to make investment. Next year HP will greet the celebration that holds water 75 years, so the progress that my task wants to be HP the next 75 years namely lays a foundation. We can maintain stage by stage from long-term point of view already through the balance between gain and long-term strategy and increase profit, and more important is to want the development that is HP future 75 years to make proper investment.

　　 Economy watchs a network: The path of HP had not been alluded extensively a few years in the past, do you plan to undertake withholding to this, should abandon or make a few necessary changes?

　　 Whitman: I take up the post of CEO to HP now just the 7th month, I think the viewpoint of value of HP company core, be a kind of spirit at the beginning of HP company is founded, and this kind of spirit today still in company of consist in HP, the calls HP DNA of my general. I feel, the community that the marrow of the path of HP is amid of body of HP of employee of outstanding to making product, excellent design, benefit, benefit and the height to the society take seriously. But what in recent years the CEO of HP leads a layer is fluctuant too frequent, in the past had had among 10 years early or late 4 CEO, caused the people a lot of criticism to HP board of directors. Below such circumstance, I think we are necessary to warn HP client and HP oneself and employee again, the value of heavy ask a price at the beginning of HP is founded is watched. I think these viewpoint of value do not need to have how many change, need to warn the client of HP collectivity and HP however, the importance of these viewpoint of value.

　　 Economy watchs a network: The country that whether you allow HP is medium does employee burn with righteous indignation afresh after the twists and turns that experienced the past one year?

　　 Whitman: The employee that you must ask this problem us (laugh at) . Today (on April 18) on the plenary meeting of HP China staff afternoon I also elaborated HP company clearly to employee wish scene, realizing such wishing in scene, china is in in heavy Zhen Huipu the leadership position respect of technical trade, the effect that our employee can produce. Of course this journey is time wanting a flower, there is more adjusting even between our group and me.

Should go through good profit on one hand redound partner, should be made on the other hand free memory laptop toshiba and implement the right strategy that is helpful for a company developing for a long time. This is both between the state that must want to find a kind of balance forever. Facing such double challenge to each enterprise, the provides a layer high personnel of a company takes salary to should do this thing namely. I am a person that suit the action to the world, today is a very good beginning.